SOFII (Showcase of Fundraising Innovation and Inspiration) is a not-for-profit that shares innovative fundraising strategies from around the world. Fundraisers can logon on to www.sofii.org to access from its boundless resource heap, success stories, interviews and tips from others who've walked a similar path.
From learning about the “Leadership Workshop campaign” from Dream a Dream to hearing from Barack Obama's fundraising team, Sofii.org is packed with case studies, reviews, articles, interviews and tips. Besides accessing the site's extensive range of exhibits, you can also showcase the work of your organization by submitting case-studies and exhibits to SOFII's team or seek help in putting these case-studies together for your organization.
SOFII also runs a blog with the help of the organization’s country ambassadors. The ambassadors report on things they've seen, opinions and about the latest campaigns from their part of the world. Kimberley MacKenzie, Canadian ambassador for SOFII, shares, "Working in a small organization SOFII has proven to be an invaluable resource. We use it. We love it. We talk about it."
Indra Sinha, a leading author, copywriter and a regular user of SOFII says, ‘SOFII is a fantastic concept, one that will be extremely valuable to fundraisers. I love the idea that “Fundraisers have the best stories in the world to tell and the best of all reasons for telling them", not just because it is true, but because it is important and subversive.’
SOFII is supported in India by Sattva, a media and consulting organization focused on development (http://www.sattva.co.in).
